
When this happens, obsession is a potential concern. It’s easy for children to get carried away when they’re focused on something that’s emotionally rewarding - for instance, breaking the record for the longest Snapstreak in their peer group.

However, if you see something you don’t like, perhaps your child interacting with someone you’re not particularly feeling confident about, you may need to reconsider.


On the contrary, Snapchat can be a valuable asset that will feed data into parental control apps about who children interact with. Making your child delete their Snapchat account and villainizing Snapstreaks at the get-go isn’t appropriate. Snapstreaks can also cause self-esteem issues for children who feel that other people have stronger bonds than they have with their friends. There’s a pressure to maintain longer streaks, which means responding to snaps regardless of other factors. It’s easy to see how this could be a problem. And everybody wants the longest streak, just to prove the strength of their friendship. If someone has a longer streak with their best friend, their bond is seen as stronger. It’s almost like a competition among young people. Think of a streak as a numeric value that defines how close two friends are.
